PureCircle is the world's leading producer of high-purity stevia ingredients for the global food and beverage industry. Its mission is to encourage healthier diets around the world through the supply of natural ingredients to the global food and beverage industry. Its vision is to lead the global expansion of stevia as the next mass volume, natural-origin sweetener.
PureCircle defines itself as an innovation company, committed to continuous improvement of its integrated Value Chain, for the benefits of the farmer through to the end consumer.
The Company is at the forefront of stevia development and innovation, striving to meet the expectations of the ever more discerning consumer.
PureCircle continues to pioneer the next generation of stevia with its improved taste profiles, greater customer acceptance, and positive environmental and social eco-system impacts, allowing stevia to be the sustainable mass scale sweetener of choice in the 21st century.
For more information, visit: www.purecircle.com. Twitter: @purecircle