Leader Foods

Leader Foods Oy
Virkatie 8,
01510 Vantaa,
Finland

Janne Hakala, CEO
janne.hakala@leader.fi
+358 40 900 3863
Website: www.leader.fi/eng

COMPANY
Leader Foods is the leading Finnish supplier of high-quality snacks, protein products, dietary supplements, superfoods, raw chocolate, as well as sports nutrients, drinks and outdoor meals. All Leader products are developed and manufactured in Finland. The head office is located in Vantaa.

MISSION
Our ongoing mission is to offer overall food and health food product portfolio for different consumer needs. We want to empower people to always make positive choices in their everyday healthy lives by providing convenient, tasty and nutritious products that people actually want to eat.

PRODUCT CATEGORIES
We are a fast-growing and internationally expanding company with market leadership in several product categories in Finland. Our brand portfolio includes BareBar, Protein So Much Taste!, Vida food supplements, Raw Choco, Rawsom Pure Superfoods, Leader Sports Nutrition and Leader Outdoor Gourmet.

PRODUCTION
Manufacturing facilities meets the highest standards for machinery, procedures, and quality control. Our production plants are located in Vantaa and Toholampi. Two production facilities enable high quality, in-house production. Our key competitive advantage is gained through flexibility, reactivity and product development.

QUALITY
Our production processes follows the guidelines of Certification FSSC 22000 based on existing ISO Standards for food safety management systems (including SFS-EN ISO 22000). This ensures quality throughout the entire production process. In addition, our factories have Organic Certification (EU) ensuring the production of organic products. Leader Foods follows HACCP (Hazard Analysis and Critical Control Points) regulations to assure quality control and to meet the highest standards in the food industry. Analysis of final products and shelf-life monitoring tests of finished products are conducted in an independent Eurofins laboratory.

INNOVATIVE R&D
Innovative product development is the key success factor for Leader Foods. All the products are developed in-house by skilled professionals. We want to always be on top of the trends and set the guidelines for the future.

SKILLED PERSONEL
Leader Foods has competent in-house resources across functional areas. Staff is close to the market, providing a clear advantage across sales and R&D. Leader has an agile organization culture, allowing rapid reactivity. Our company employs more than 100 enthusiastic professionals.

PRODUCT LAUNCHES & CATEGORY ENTRIES
Active product development and innovative launches have fueled Leader’s growth. During 16 years Leader have launched all together over 3500 different products. We have a repeatable model of launching new products in the grocery channel as well as in e-tail.

Product listing

Protein Vegan Bar Mint Chocolate.jpg

Vegeway Mint–Chocolate Snack Bar 30 g

Protein Vegan Peanut Chocolate.jpg

Vegeway Peanut – Chocolate Snack Bar 30g

Protein Vegan Hazel and Peanut bar.jpg

Vegeway Hazel – Peanut – Snack Bar 30g

Pure Flax Protein Powder.jpg

Vegeway Flaxseed Protein Powder 250g

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