Ecotrophelia is an Europe-wide Dragons' Den style competition that challenges student teams to develop the best eco-innovative food products, which they then pitch to industry leaders. The UK competition is organised jointly by IFST and Campden BRI and is open to teams of students from UK universities. The first UK competition took place in 2013 and is now being run annually.

The winner of the UK heat goes forward to represent the UK at the European final and, in 2016, the UK's Nottingham Trent University team secured the overall bronze; in 2017, the UK's University of Reading team secured silver, so in 2018 we are aiming for gold!

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