CEO, Museum of Brands
Chris co-founded the global brand company pi global in 1984, following an honours degree in industrial design engineering at Sheffield and four years in creative structural packaging with Metal Box. Pi global now has 60 staff based in London, New York, Mumbai and Singapore, working on global brands for clients including Anheuseur Busch InBev, Unilever, Pfizer and PepsiCo.
Chris is Chief Executive of the Museum of Brands, Packaging and Advertising, is a director and Treasurer of The Marketing Society, a Fellow of the Royal Society of Art and the Institute of Packaging. In 2001 founded MarketAid to facilitate senior marketors giving their time and experience pro bono to smaller charities.