Founder, The Meatless Farm
Morten is an entrepreneur and investor who started The Meatless Farm Co in 2016 with the ambition of helping to reduce overall meat consumption. He also aims to improve people’s health by promoting better eating, whilst supporting the environment and reducing the world’s dependency on intensive farming.
The Meatless Farm Co’s plant-based mince, burgers and sausages use rice, soya and pea protein, to create an experience that delivers on taste and texture and makes it easy to substitute meat, even if it’s once or twice a week.
Morten has a finance background and is a serial entrepreneur within the technology sector. Combined with a passion for plant-based eating, he brings a wealth of business acumen and experience to The Meatless Farm Co.