Founder & CEO, Plant-Based to Business

Jennifer Pardoe

With over 25 years’ experience within the food industry, Jennifer has worked with food retailers, restaurants and manufacturers from product start-ups to large established chains.

Having previously co-founded an award-winning food retail business, Jennifer went on to establish Plant-Based to Business, a plant-based food consultancy in London. Plant-Based to Business works with a variety of disruptive F&B brands and retailers providing NPD, scaling, creative and support services for business leaders. 

Jennifer says: 

“The environment cannot sustain the ever increasing pressures placed on it by the current food system. These concerns combined with the ever increasing demands for healthier foods have resulted in exciting innovation in this sector.”

“Plant-based delivers multiple ‘good news avenues’ when promoting business sustainability values to customers, stakeholders and employees. Everyone working in the food industry can play a significant role, providing choice for consumers and a better chance for our environment