Joanna is responsible for accelerating the growth of Hellmann’s, Unilever’s global category brand for Dressings. She is responsible for establishing Hellmann’s as a leading Sustainable Living Brand, contributing to the Foods Sustainable Nutrition agenda.
As the GBVP, Joanna leads the development and delivery of the Strategic Plan in partnership with top countries (US, Brasil, Argentina, UK & Canada). Joanna is responsible for creating future-focused, disruptive innovation for the Dressings category as well as compelling consumer engagement plans and global leadership of the Hellmann’s Agency Network. Under her leadership, her team are also leading the geographical expansion of Hellmann’s into new markets.
Joanna has fifteen years of experience within Unilever and The Coca-Cola Company in both global and local marketing positions in London and Atlanta. Joanna holds a BSc International History degree from London School of Economics.
Conference - Mainstreaming the role of reformulation