These seminars put the spotlight on packaging design and explore some of the latest innovations and creative thinking influencing consumer food and drink purchases. From visual equity in an omni channel world, meeting the needs of generation Z to neuroscience and psychology, experts speakers will share insight and experiences.
Tuesday 21st November
Wednesday 22nd November
Thursday 23rd November
|11:00 - 12:30||Applying neuroscience and psychology principles to packaging: influencing consumer choice and sense through design|
|13:15 - 14:45||Healthier by design: case studies of packaging design driving healthier decision-making|