Register now: 2017 Event Preview is out now - start planning your visit.
These seminars are designed to help brands and agencies stay ahead of the latest marketing rends and consumer insights. An expert panel of speakers will share their thinking behind a range of new marketing strategies - from ensuring creative communications, creating compelling brand stories, exploring the role of neuroscience on marketing through to personalisation.
Tuesday 21st November
|11:00 - 12:30||Delivering innovative content strategies: connecting with the consumer in more meaningful ways|
|13:00 - 14:30||What is new in social media and what does it mean for your brand?|
|15:00 - 16:30||Personalisation: why does it matter?|
Wednesday 22nd November
|11:00 - 12:30||Communicating the benefits of healthier food options and reformulated products|
|13:00 - 14:30||From baby boomers to generation Z: engaging with your demographic|
|15:00 - 16:30||Creating successful launches and securing shelf space|