With brands facing pressure both from Government, lobby groups and the health conscious consumer to provide healthier food options, how best can brands educate customers on the health benefits of their products? And as they continue to reformulate their products, how are they successfully communicating the changes?

Chair: Dr Rachel Cheatham, Founder & CEO, Foodscape Group

11.00 – 11.25

Understanding the trends that are driving demand in healthier food options and how to capitalise on them

Dr Rachel Cheatham, Founder & CEO, Foodscape Group

11.25 – 11.50

Responding to demand: building trust and transparency at relaunch following reformulation 

Laura Petrauskaite, Brand Manager, Little Miracles International

11.50 – 12.15

Nutristrength 

Chris Astill-Smith, Co-Founder & Director, Nutristrength Ltd

Adam Hutchin, Co-Founder & Director, Nutristrength Ltd

12.15 - 12.20

Question and answer session

 

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