According to recent research 89% of people want to make dietary changes to improve their health (University of Cambridge). How can the food service industry encourage healthier food choices and ultimately improve the national diet? This session will explore practical strategies to effect change in establishing new and healthier eating habits and how understanding the consumer psychology can help industry promote healthy eating behaviour.

Chair:  Amy Fetzer, Head of Research & Analysis, Footprint Media Group

15.45 – 16.05

Designed with Health in Mind: A psychological approach to helping consumers make healthier choices in foodservice 

Amy Fetzer, Head of Research & Analysis, Footprint Media Group

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16.05 – 16.25

Case study: effective change through better food provision

Robbie Davison, Director, Can Cook Kitchen

16.25 – 16.45

Effectively changing eating behaviour: a practical guide

Dr Brian Power, Lecturer in Dietetics, University of Hertfordshire

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16.45 – 17.00 Question and answer session

 

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