The sugar tax became enforceable at the beginning of April. This session looks back at the first six months of the levy introduction. What progress has been made to date? What innovative reformulations and NPD has occurred as a result of the new tax? And, has the levy influenced consumers’ choice? 

 Chair:  Cathy Capelin, Strategic Insight Director, Kantar World Panel UK

12.30 - 13.00

SDIL: Progress to date

Kawther Hashem, Nutritionist and Researcher Consensus Action on Salt and Health and Action on Sugar Centre for Environmental and Preventative Medicine

13.00 - 13.30

The role of cross-modal correspondence in calorie reduction

Charlotte Catignani, Research & Development Manager, Treatt

13.30 - 14.00

The impact of the sugar tax on consumer behaviour and how companies can respond

Ian Taylor, Global Data


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