In this session, packaging analysts and industry experts provide an update on the latest consumer insight and trends driving innovation in the sector and explore the role packaging design can play in driving environmentally responsible and healthier food choices.

Chair: Chris Griffin, Chief Executive, Museum of Brands, Packaging & Advertising

11.00 - 11.20

Future trends in packaging – the role of sustainability and brand
values in meeting the current and future needs of eco-aware consumers

Richard Coles, Director, Emagine Packaging Limited

11.20 - 11.40

Addressing environmental issues in packaging

Bruno Van Gompel, Supply Chain and Technical Director, Coca-Cola

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11.40 - 12.00

Health and wellness trends in packaged food - exploring the health positioning of different brands

Dr Maria Mascaraque, Consultant - Food and Nutrition, Euromonitor International

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12.00 - 12.20

Impact of consumer trends on packaging innovation

Paul Jenkins, Managing Director, ThePackHub

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12.20 - 12.30

Closing Q&As


Back to packaging: healthier by design

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