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  • New for 2019, the UK Future Brands pavilion showcases a curated selection of the best, and brightest, food and drink start-up brands.

Open to the creative and innovative food and drink start-up community, the UK Future Brands pavilion will connect UK buyers looking to meet and do business with the UK’s most promising brands of the future.

UK companies up to 2 years old have been invited to apply for a place on this prestigious pavilion. An influential buyer panel will assess each application and provide written feedback to every start-up.

With over 170 entries, watch this space to find out who has been chosen as the best and brightest UK brands. 

You will see these brands in action in the UK Future Brands pavilion at Food Matters Live 2019.


Supported by

Young Foodies

Best in Bag

Paul Hargreaves

Chief Executive,
Cotswold Fayre

Wan Mak

Head of Nutrition & Dietetics,
Sodexo UK & Ireland

Olivier Sevenou

R&D Lead - Future-facing / Health & Wellbeing,
pladis Global

Tom Elliott

Origination & Development Manager - Future Brands, Sainsbury's

Paddy Willis

CEO & Co-Founder, Grocery Accelerator

David Jago

Principal Consultant, Mintel

All applicants will gain written buyer feedback to help inform future development. 

Successful applicants will be invited to display their innovations in the showcase for only £900 + VAT.

This curated package includes: 

  • 4m2 stand space built by Food Matters Live with a bespoke graphic on the front counter, walls and carpet 
  • Free access to the Meet the Buyer programme, valued at £149 + VAT

  • Curated buyer tours to the pavilion, facilitated by the dedicated partnerships team

Innovators within the pavilion will also benefit from:

  • Discounted training course from the 2019 Young Foodies Academy
  • Category insights report from the Best In Bag market intelligence tool
  • Consumer insights report form the Mintel Purchase Intelligence tool

Entries closed 12 July 2019 with successful applicants announced week commencing 22 July 2019.

Any applications received after 12 July 2019 will not be valid.

Want to know more?

Watch this space for the latest updates or contact Amy Houseman for more information:

T: +44 (0)20 3848 9460
E: amy.houseman@foodmatterslive.com