The Belgian Luxembourg Chamber of Commerce hosted an industry briefing, in association with Food Matters Live, looking at opportunities in the retail and foodservice markets in the United Kingdom.

Speakers at the seminar were from retail, foodservice and manufacturers who are growing their business in the UK. The presentations focused on the better-for-you sector with innovation and growth opportunities being a central theme.


Presentation downloads:

Supplying UK Retailers: What is important & how to get noticed

Joanna Walker, Food Sales & Marketing Consultant, Purple Basil


The Power of Storytelling 

James Read, Founder, Giant Peach



Sugar Reduction - Communication Strategies

Alain Destexhe, Country Manager, Beneo


Joanna Walker, Food Sales & Marketing Consultant, Purple Basil Ltd

Joanna Walker is a food retail expert with experience gained from Buying, Product Development, Marketing as well as National Account Management at companies including Marks and Spencer, Sainsbury’s, Netto UK and a Bakery manufacturer. Jo has managed food categories worth over £400m in sales turnover, developed numerous category plans and award winning private label products and led marketing strategies and research plans aimed at delivering profitable growth.

James Read, Founder, Giant Peach

Giant Peach is an ethical digital agency that was founded by James Read in 2005. What initially started as a business in his spare room has organically grown into a successful digital agency with a team of 12 Peaches now based in a converted barn in a fantastic rural setting in the Wiltshire countryside. James is a passionate entrepreneur with a wealth of creative and technical knowledge, he leads his team with respect and unwavering dedication to his vision: to create a cutting-edge creative business with agility and sustainability at it's core.

Giant Peach deliver website projects that generate results, working with brands that already do good things the Giant Peach team use their expertise in all things digital to help their clients make an even bigger difference.

Gita Van den Boer, CEO & Co-Founder, CHALO®

Gita started her entrepreneurial adventure to launch a new food and bev brand in 2015. A strong opinion about the brand identity, social responsibility and a rebellious view on growth strategy resulted for Chalo in a fast expansion of B2B and the B2C market. 

At the industry briefing Gita will share Chalo's story of the go-to market in the UK and why they needed to make hard choices to stay truthful to their own strict strategy.